While you can link to a Google form and people can go off and fill it in, it’s quite nice to have it seamlessly appearing within your page using a bit of code that Google provides. Here’s how, for people using WordPress.com websites (it’s possibly the same for WordPress.org self-hosted ones but I’ve never used one so don’t know).
1. Find the embed code
‘Old’ Google Forms
Look for File in the menu
Click on it
Copy the iframe src text for embedding.
New Google Forms
They’ve hidden it in the Send button (took me a while to realise this cos I thought the send button would annoyingly ‘send’ a blank copy of the form to the email address associated with it, but it doesn’t).
The ‘Send via’ bit has several options, look for the angle brackets for the embed code
Once you click on the angle brackets icon the iframe link will appear for you to copy.
2. Insert the embed code
On WordPress.com you can use either the VISUAL or the HTML to add or embed different types of links. For iframes you need to use the HTML view to add it in, and when you return to the VISUAL there’s a high chance that a small square area will be blocked out which is where your form will appear when your website page is published.
Note that with future editing it’s entirely possible that WordPress.com will automatically convert the iframe code info into a Google shortcode – if you have one of those and want to move it around do this in the VISUAL and not the HTML editing window.
From experience of using Blogger you would also add the iframe directly into the html editing window too.
As I’m using the free version of WordPress.com you’ll probably see some terrible advert below, sorry about that.